The government will keep a watch on the narrative in all such threads. Every time a negative narrative surfaces, a possible counter would be initiated - through press releases, briefings or press conferences, depending on the intensity or standing of the post.

The software would also help recall the past pattern of the writer to check the number of times he took a negative or positive stand, his background, and preferences of websites and areas of interest to judge whether they were aimed at fomenting trouble or radicalisation.

sources told the The Indian Express about the government’s planned new “media cell to track content online, and counter news and comments that it decides are negative or provocative” about the government.