Hi, this is really good question. As far as I'm afraid, it would not come under the purview of AoD, because consumers are not harmed in any scenario. Although streaming companies which are engaging in aggressive business practices have the potential to harm consumers is to be decided.
Further as the market power of Jio Cinema expands through vertical integration, current competition laws may be insufficient to protect consumers from potential longterm harms, such as increased prices, lower quality and variety of content, or erosion of data privacy. Then it would constitute to AoD.
Jio doesn't have a dominant position in that market. So this cannot be targeted under abuse of dominance. There is no other provision of the Act that this is violating per se.
Further as the market power of Jio Cinema expands through vertical integration, current competition laws may be insufficient to protect consumers from potential longterm harms, such as increased prices, lower quality and variety of content, or erosion of data privacy. Then it would constitute to AoD.
It's never going to be a contravention of any law in India as long as it's Jio :P