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Massive crowds and fights across India to buy AP Swatch watch: Will this fundamentally change the luxury economy?
Massive crowds and fights across India to buy AP Swatch watch: Will this fundamentally change the luxury economy?
byGuest
3 months ago
Only a handful of Indians will buy an AP-branded watch worth 1 crore. But if you charge just 50,000 for an AP-branded watch, then millions of Indians will buy it, esp Gen Z. We have the proof in the video. Will luxury companies then look at this model for India?

https://www.ndtv.com/india-news/swatch-x-audemars-piguet-launch-events-cancelled-in-delhi-mumbai-after-animalistic-crowds-queue-for-watch-11505011

https://x.com/IndianTechGuide/status/2055860955146272852
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