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SAM acts on $10.1m Ziff Davis buy of Demandshore

“Technology marketing company Salesify has completed the acquisition of Pune-based Demand Shore (formerly QED Baton) for an undisclosed amount. With the acquisition, Salesify — a part of Ziff Davis — said it will be able to deliver more quality leads to clients and also employ 1,200 people on a combined basis. Demand Shore, one of the first few companies in India to pioneer the concept of outsourced lead generation, was founded by Abhijit Gangoli and Milind Katti. While Gangoli will continue to lead Demand Shore, Katti will pursue his interests in Demand Farm, which will now be a separate entity,” reported The Times of India.

Shardul Amarchand Mangaldas & Co advised the Demandshore promoters Abhijit Gangoli, Milind Katti led by a team of partner Roshan Thomas, with lawyers Prateek Lala and Siddharth Madhavan.


Deal value: US$ 10.1 million

This deal report is based on a firm's press release and may be only partially complete. Some firms or names of advisers may be therefore be missing.

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